Online Fundraising, donations processing, eCRM

PlusThree Podcast

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How’s this for a new breed of CRM vendor?
$15k for setup
$39k for two years
They’ll build a website for you and provide CRM capabilities as well. And they can really scale too…

Listen to the podcast:

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Download the podcast with PlusThree here

Last week, I had an interview with PlusThree‘s Juan Proano. They’re an up and coming CRM vendor coming out of serving as a political fundraising tool. The John Edwards campaign used PlusThree’s software.

If you listen at 8:25 in the podcast, check out the fee structure for PlusThree. It’s not revolutionary but more indicative of the way donations processing fees and per-user licenses are going the way of the dodo — that is, extinct. PlusThree doesn’t charge for e-mail delivery or commission fees. One of the things that always drove me crazy in working out costs associated with operating a CRM was the way fee structures always militated against usage. That is, the more work you did with a CRM, like e-mailing or getting donations, the more you had to pay. PlusThree has a very flat fee structure in that regard. Listen to the podcast for more details regarding the pricing as well.

I think PlusThree has got the right target segment in mind when it comes to their pricing and their software’s capabilities. Databases for a nonprofit’s Web site and for the merge fields needed for e-mail fundraising are finally shared so there isn’t some sort of awkward integration involving .csv files if you find yourself moving your workflow and data back and forth between your Web site and CMS. If you’re looking for an integrated solution that’s pretty easy to alter and don’t have any internal developers to roll your own solution and you’ve got some pretty serious e-mailing initiatives go ahead, I suggest you might want to take a deeper look at PlusThree.

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1 Comment

  • On 05.24.08 Justin said:

    A similar model has been presented by iModules software since its inception. It hasn’t been very CRM focused, in the strictest of senses, however it melds a member/donor database with CMS, Donation/Form processing and Email Marketing better than many systems I’ve seen. The CRM piece is something they are dabbling in lately, and while compared to traditional CRM apps their offering falls short, the integration across applications probably beats most others.

speak up

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