Did Blackbaud finally fix conversion tracking?
For those of you who don't know, Blackbaud Sphere was historically bad at conversion tracking using Google Analytics. Here was the problem:
User goes to a Sphere-hosted Walk-A-Thon page. User gets specific Analytics code related to that Walk-a-thon. For example, here at Autism Speaks, we use custom variables in Google Analytics to define a Walk specifically. On a page where user is at a Walk. One line in the Google Analytics for that page should look like this:
_gaq.push(['_setCustomVar',1, "Walkers", "WNFAS2012-WashingtonDC", 3]);
In the past, this was all well and good until a user would get midway through a transaction. Strangely, the Google ...